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Friday, March 5, 2010

Hollywood Would Like To Thank The Academy

"As Box Office shrink each year for most film companies, and fewer films are made - which mean fewer jobs for talent - winning or even being nominated for an Oscar, for some, can mean the difference between having a Profitable Year and bankruptcy," said Darrell Miller, an entertainment attorney at the Los Angeles firm Fox Rothschild. "For some actors, it can mean having a successful movie career or not."

Now that's a Cliffhanger.

The thin edge between positive revenues and empty coffers also explains, in part, why the Academy of Motion Picture Arts and Sciences (the 6.000-plus artists and movie professionals who vote on the awards), opted this Year to swell the best-picture field Thurs 10 movies - Twice the usual number. A top-film nomination alone can expand or extend a movie's on-screen run as theaters and studios Seek to capitalize on the month-long buzz. In late January, "An Education" was being shown at 50 theaters. After becoming best-picture hopeful, "An Education" was on the marquee at 800 locations.Read More Story,http://www.msnbc.msn.com/id/35565054/ns/business-media_biz/

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